Sugru community video

A video to celebrate what makes Sugru so special: it's relationship with such an inspirational and diverse community of customers.

How it got made:
After filming and editing 100 personal video messages, I emailed them to 100 sugru customers around the world, inviting them to create a collaborative film. The response was amazing. The following week my inbox contained 60 home made video replies, which were edited to create this 4 minute film.

Responsibility: Creative concept / Editing